Over the past several months there has been an increase in malicious activity by unauthorized users attempting to take control of major news organizations’ social media accounts. Numerous social media accounts have been hijacked to display false information to the organizations’ followers. Read more →
Walkthrough of Vine, the Video Sharing App
Vine is the one of the latest up and coming mobile social media networks where you can shoot and share videos. Similar to Instagram, Vine shows you a feed of all your friends’ homemade videos on the home screen. Vine is designed for you to share separate instances of video content that will eventually all be linked together and make up for a unique mini movie. Read more →
Headline Character Count for SEO: Is Gawker Media’s Nick Denton Right?
Yesterday, Gawker Media owner Nick Denton sent out a memo to all staff notifying them that they must limit their headline character count to 70 or less in direct relation to the site’s ability to rank in Google. The memo Read more →
The Latest Warning From Google: This Time On “Promotional Journalism”
All across the media landscape today, sponsored content is growing rapidly as an additional way publishers can monetize sites. And as these media companies continue to push the envelope in mixing editorial content with paid content in new ways, we’re seeing fresh instances that cross the line in Google’s view to violate their guidelines. Read more →
Facebook Home: First Look and Thoughts
As Facebook’s big announcement was approaching all of my friends on my newsfeed were pretty adamant that Facebook would reveal a phone. Instead, Facebook announced Facebook Home. A new mobile experience that makes it easier to connect with your community on Facebook, or just another way to force you to spend more time on Facebook. Read more →
Local presence: One-time or monthly treatment?
When a business needs to show up in local (maps) search results, and on mobile devices and GPS units, it’s important to start out by assessing that business’ local presence before deciding on a quick once-and-done makeover or a more intensive monthly treatment.
Local presence is how visible a specific store or office location is to searchers – Read more →
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