On June 18th I had the pleasure of being a speaker at the 2013 Digital Dominance Conference in Florham Park New Jersey. I spoke about three important tactics that can boost a car dealership’s social media presence. Although these tactic are not the only three tactics to boost your presence they have the potential to increase… Read more
Posts by: John Denny
This week Google officially announced what has been sighted in various tests in the wild over the last few months—a new look for Google Local search results for certain categories (our team covered these early sightings a month ago with a first look you can see here). For local search results related to restaurants, bars,… Read more
Hashtags are finally coming to Facebook! This has been an ongoing rumor that is now available to a small amount of users as of today. Users will not only have the capability to click but also search hashtags. This is a great move on Facebook’s end because several users and brands are already using hashtags on… Read more
Pew Research just released a new study looking at how teens use social media, and the findings point to some major potential shifts coming. Obviously, studying younger generations can often be an indicator of where things are going– for example it was the swift adoption of Facebook by the 18-22 crowd 10 years ago that… Read more
It’s hard to go 5 minutes in today’s marketing and media world without hearing the words “Sponsored Content”, “Native Advertising” and their frequent companion “Content Marketing”. Unfortunately, most of the folks slinging around these terms have very little idea what they actually mean, and tend to mix them up in one fuzzy pool of cool… Read more
Over the past several months there has been an increase in malicious activity by unauthorized users attempting to take control of major news organizations’ social media accounts. Numerous social media accounts have been hijacked to display false information to the organizations’ followers.